David Russell came back to inspire us, the Ideo way..

On tuesday we welcomed back graduate David Russell to give our guest lecture. Since graduating in 2011 he moved on to the design consultancy Ideo – famous inventors of the laptop, and innovators of ‘design thinking’. David led us through the inspirational Ideo approach to tackling design problems and his journey through the ranks so far. He also gave us some genuine insights into not only the Ideo approach but how we can all apply this to our own practices, thanks David!


Also present was a graduate from 2012 – Jack Haslehurst, who just recently also joined Ideo.